Your razor focus is on the results and not on being the digital marketing expert.
However, it is completely understandable that there are so many options out there to hire that can confuse a business owner like you as to which source to trust and believe when it comes to making a decision with online marketing.
However, it is understandable that so many ‘expert’ and their advice on website design and digital marketing online can cause confusion on making a decision on online marketing.
Traffic . Leads . Conversion . Sales
The most important thing to understand is that digital marketing strategy has to be custom one. The one size fits all tactic no longer works.
It has to be a plan that aligns with your business goals and achieve them.
What works for a Used Car Dealer in Saskatoon may not work for an Accountant in Regina.
This is one of the reasons why most search engine optimization and digital marketing companies deliver poor results, often costing business owners than earning them.
The goal of any business is to be the first in front of the right audience, at the right time, and on the right digital channels.
The method of being in front your audience when they are searching for the products or services you sell is called Search Engine Optimization (SEO) but beware there a lot of old-school SEO tactics which no longer work.
To give you an idea, what worked last year is no longer relevant today, that’s how fast SEO changes.
This is where we come in. Together we will develop a digital footprint for your brand and ensure Google sees you as the real deal and serves your ads up when and where they should during your customer’s buying journey.
The difference between other SEO agencies and us is that we not drive more traffic, we will ensure that your customer goes to the optimized pages where they will convert.
After all, traffic is good however the customer is better.
Chances are you must have heard of Pay Per Click (PPC) marketing term before. However, have you explored what it can do for your business?
You may have run a campaign or two Google Adwords, text or display.
You may also have done some social media advertising on Facebook.
A sound Pay Per Click marketing campaign can almost instantly turn your business marketing around – condition is that the execution is done well.
There is no doubt in our mind that every business should have an online advertising strategy in place. No, we do not mean that turn on the old PPC campaign, not at all. What we are saying in running a campaign that aligns with your overall marketing efforts.
The foundation built on robust strategy design, and data-driven planning, review, ads refinement (also called A/B testing) and optimization. Steps we closely monitoring during the campaign.
This is done to keep us on track and to ensure that we are driving targeted audience to your online business presence and that it is achieving the set goal.
Facebook, Google, Bing, LinkedIn, and Yahoo – we use all these advertising channels to ensure your ads are shown to the right audience at the right place and on the right channel.
Have you ever felt that you are being followed by ads around different websites?
Yes, you are, and this is called ‘retargeting’ another area of expertise of ours, just done in a more mature manner.
The search engine rankings on Google have brought us more business than any other traditional marketing.
If you have any questions, please do not hesitate to ask us. Please also call us or email us before visiting to make sure that you will be served with our best services.