Small businesses we have great news for you! A smart Website Design Package that solves all of your digital marketing challenges is here.
Here at WebsiteDepartment.ca we have the answer to common challenges you face with your small business.
First, let’s understand the marketing dynamics in Canada:
– The days of traditional media marketing are over.
– The newspaper and radio advertising even in today’s day is expensive and not every small business can afford to advertise on these dated channels.
– Yellow Pages is a thing of the past and is not relevant in today’s day where there are more smartphone’s per household than print publication.
– Television, which is another highly expensive cost is also fading because of YouTube & Netflix, therefore cable subscriptions are dropping every month.
What makes a good website design package?
Nevertheless here is an article that talks about the roles and responsibilities of Digital Marketing Consultants in depth.
Small businesses talked about the challenges they’ve had with the lack of Digital Marketing resources available to them.
Most said there were only two options for them:
A) Outsource to a Digital Marketing Agency
Not viable as it generally costs too much money to outsource to a good digital marketing agency despite its benefits.
For instance, one agency is an expert at website design, and not so strong in SEO services, which means hiring more than one agency.
It’s hard to find one person who is good at everything.
In Conclusion, the two main reasons are lack of financial and human resources.
Most small businesses find digital marketing to be fast changing.
Which is absolutely true, digital marketing changes at rapid speed.
Because of this Google AdWords Certifications are only valid for 12 months.
The struggle is real for small business owners.
It’s hard to understanding what type of content to publish on social media, not to mention how often to post that content.
Therefore what works where and adaptability is a real concern for small businesses.
There’s always a new channel that is hot and happening, and you have to know it before it becomes too big and too competitive.
Most small businesses don’t take the time or risk to explore new channels therefore they fall behind.
A few months later they read that Instagram has 1 billion users and Snapchat is the next big thing.
The challenge is there’s not enough hours in the day for a small business owner to explore the new channels, learn them and test them.
Challenge # 4 – Consistency
It’s super easy to set up a Social Media Profile Page for your small business.
However, the real challenge comes after you have launched your pages/profile on social media.
What to publish?
When to publish?
How much to publish?
Same is true for blogs. How many times have you visited a small business website and see they have a blog? Do you click on it? And When you do click on it, do you notice that most posts were made over 4 months ago?
Not posting regularly will not leave a long lasting impression, and truly does not make you a thought leader in the industry.
Publishing content consistently on social media channels such as Facebook, Instagram, LinkedIn, Twitter is another common challenge.
Keeping up with your website’s blog and publishing content to improve your website’s SEO is another common challenge.
Finally publishing content that is engaging, delivers value and increase’s social following.
What should I talk about?
Now when you consider these challenges, it makes you think “how important it is to hire a website design consultant with a background in digital marketing?”
Hire a Certified Digital Marketing Agency to run your social media, SEO and online marketing campaigns.
WebsiteDepartment.ca is a Saskatoon-based Website Design Agency that offers all of these services.
We put you, our customers first.
Before coming up with a website design package, we went to the drawing board and discussed the main challenges faced by you guys.
For us, the small business owners are without a doubt the backbone of the Canadian economy. However they are failing more nowadays than succeeding in running a small business.
We have the resources that you need to succeed in digital media:
1. Content Writers
2. Search Engine Optimization (SEO)
3. Professional Website Designers
4. Graphic Designers
5. Certified Google AdWords Specialists
6. Consultants That Speaks Your Language and not the technical jargon.
7. Face to Face Digital Marketing Consultation, where we bring the best practices to each new and current digital marketing channels.
8. Monthly Traffic Reports
All these services and digital marketing skills are bundled into one package to help you succeed.
Furthermore, you get a dedicated Certified Digital Marketing Consultant who works directly with you. We bring you monthly analytics reports and go over them with you. We will discuss digital marketing best practices, and share updates with you so your never left behind in the game.
See our work by scheduling a free 30-minute Website Consultation with one of our Certified Digital Marketing Experts.
Sometimes its really hard to know where to start from. Should you focus on content marketing or hire someone to do SEO or simply just buy keywords on Google.
These are all valid reasons.
Therefore, it is imperative to have a solid digital marketing strategy in place.
After all having a website means you want your business to flourish and gain traction online.
WebsiteDepartment.ca has come up with a solution that makes it affordable to manage your website and also includes 4 key components of digital marketing.
I guarantee you, with this package you will save money and your business will grow.
WebsiteDepartment.ca offers only one website design package.
Sign up for a free website design consultation today! We promise you’ll certainly love what we have to offer.